Account take-over (ATO) happens on some of the most major social networks and to some of the most well-known celebrities, so if it can happen to them, it is certainly happening in the retail industry. When people use insecure passwords that are easy to crack, hackers are able to gain access to the victim's account and change the password so the real account owner cannot access their own account. Account take-over damages your brand's reputation.
Download this e-guide to learn more about:
- The top ways fraudsters get access to credentials and profit from ATO;
- Steps to mitigate the damage caused by ATO and how behavioral cues play a fundamental role in this;
- Measuring the impact of ATO.